- Certified B Corporation
- Natural
- With Fluoride
- Anticavity Toothpaste
- Whiter Teeth
- Clinically Proven Natural Whitening Technology
- Safe on Enamel
- We Share Every Ingredient’s Purpose and Source
- Sustainable Business Practices
- Cruelty Free
- Halal
- Vegan
Use: Helps protect against cavities.
Find your naturally brighter and whiter smile with Tom’s of Maine Luminous White Natural Toothpaste. This whitening toothpaste contains Tom’s most advanced whitening formula, so you experience whiter teeth in two weeks by removing surface stains compared to regular fluoride toothpaste. Plus, it’s made with biodegradable or mineral-derived ingredients and is safe for your enamel.
**Peppermint oil and other natural flavor
Other Ingredients
| Active Ingredient | Purpose |
| Sodium fluoride 0.24% (0.15% w/v fluoride ion) | Anticavity |
| Inactive ingredients: Water, hydrated silica, glycerin, sorbitol, xylitol, sodium lauryl sulfate, natural flavor**, xanthan gum, carrageenan, titanium dioxide. | |
Suggested use
| Adults and children 2 years of age and older | Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. |
| Children 2 to 6 years | Use only a pea-sized amount and supervise child’s brushing and rinsing (to minimize swallowing). |
| Children under 2 years | Ask a dentist or physician. |
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