- Eco Chic Technology™
- The Ultimate Hair Straightening Elixir
- Eco Chic Hair Care
- Salon Quality
- Family Owned and Operated, Since 1979
- 100% Vegetarian Ingredients/No Animal Testing
- Beauty From The Element is Chic on the Street®
- Leaping Bunny Certified
NO – Harmful Sulfates, PEGs, Parabens, Mineral Oil, Propylene Glycol, Phthalates, Artificial Dyes
YES – Vegan, Cruelty-Free, Infused with Natural Botanical Ingredients, Recyclable Packaging
Superior smoothing, soothing, straightening formula enhanced with natural botanicals that protect hair while creating a silky shine.
Straight Fast™ Straightening Elixir with Eco Chic Technology™*
- Smoothes and soothes hair for the ultimate sleek style
- Temporarily straightens hair until your next wash
- Certified organic botanicals help protect hair from heat styling
Smooth the curls, relax the waves and control even the unruliest of hair. This lightweight, crystal-clear gel adds silky shine while repelling humidity. Hair stays sleek and totally touchable. Perfect for all hair types.
*The elements of earth, wind, fire and water represent a unique combination of natural botanicals and incredible style.
Aqua (purified water), glycerin, cyclopentasiloxane, dimethicone, phenyl trimethicone, tocopherol (vitamin E), panthenol (pro-vitamin B5), phenoxyethanol, fragrance (includes essential oils), *eschscholtzia californica leaf extract, *urtica dioica (nettle) extract, *rosa canina fruit extract, *rosmarinus officinalis (rosemary) leaf extract, *citrus aurantium bergamia (bergamot) fruit extract.
*USDA Certified Organic
We do not add parabens. lauryl or laureth sulfate, dyes or PEGs to this product.
Suggested use
Distribute evenly through damp, towel-dried hair. Pull hair straight with a brush while blow drying. To finish, smooth a small amount onto dry hair. Mix with other Giovanni styling products to add even more shine to any style.
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