- Up To 3x More Plaque Removal*
- Whole Mouth Protection
- Ultra Smooth Formula
- Provides Deep Cleaning, Whitening & Gum Health
- Gently Whitens Teeth
- Neutralizes Acids
- Deep Cleans Teeth & Gums
- Freshens Breath
- Tartar Control
- Cavity Protection
- Strengthens Enamel
All in One Care
- Removes Plaque & Stains
- Protects Gums
- Deeper Clean
- Gentle on Teeth
- “Fresh From the Dentist” Clean
- Ultra Smooth Formula
At Arm & Hammer, we like to be different.
Naturally powered by baking soda, our toothpaste goes beyond cleaning, giving you stronger, healthier teeth and gums. And unlike regular toothpaste, our pure baking soda formulas penetrate deeper throughout your mouth, removing up to 3X more plaque in hard-to-reach places.* Best of all, we do this gently, and are less abrasive than other toothpastes.
*In hard to reach areas compared to a leading toohtpaste.
| Active ingredient | Purpose |
| Sodium fluoride 0.24% (0.17% w/v fluoride ion) | Anticavity |
| Inactive ingredients | |
| Water, sodium bicarbonate, sorbitol, hydrated silica, glycerin, tetrasodium pyrophosphate, flavor, sodium lauryl sulfate, sodium lauroyl sarcosinate, poloxamer 407, sodium saccharin, xanthan gum, titanium dioxide. | |
Suggested use
- Do not swallow.
- Supervise children as necessary until capable of using without supervision.
- Rinse away toothpaste residue thoroughly after brushing.
Adults and children 2 years and older: Brush teeth thoroughly after meals or at least twice a day, or use as directed by a dentist or physician.
Children under 6 years: Instruct in good brushing and rinsing habits (to minimize swallowing).
Children under 2 years: Ask a dentist or physician.
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